Friday, February 05, 2010


If you don't faint easily, open this link about the latest book publishing stats in the USA: It was prepared by Steven Piersanti, President, Berrett-Koehler Publishers, updated June 15, 2009. 

But buried in the dismal stats are some clues on coping with the the new reality as an author. Mentioned briefly are the importance of an extensive promotional plan in nonfiction proposals and one for the social media. At the end Peirsanti gives seven strategies that can help us respond.

There's more too. You need to read this, but sit down first!! Read it knowing that your book ONLY competes with other books in its category and sub-category, not all titles.