Friday, August 15, 2008



This is an excerpt (slightlymodified ) from the second edition of Book Magic: Turning Writers into Published Authors, which will be available as a paperback and an e-book on August 18th, 2008.

If you are writing your first book, whether a novel or nonfiction, you should also be investigating other books like yours and the publishers who are likely to publish it. Ideally you complete this before you start the project, but certainly as near the beginning as you can.

Here are some of the reasons for completing this vital task early on:

  • to save yourself time and energy
  • to ensure no one else has published a similar book or is about to do so
  • to learn the latest publishing trends
  • to find publishers who publish your genre/category/sub-category
  • to locate "gaps" that need to be filled in the market--the neglected subject, the new idea, the new angle, the fresh voice
  • to identify the names of acquisition editors and/or agents
  • to inform yourself about publishers' submission guidelines, the ratio of mss submissions to published titles, etc.
  • to familiarize yourself with likely publishers' catalogues and their semi-annual lists
  • to analyse the competition that your book faces
All aspiring authors whom I have coached say this magic bullet called the research process is lengthy but invaluable. It accelerates learning, gives confidence, and focuses the theme and purpose of their books. Some writers have had to change the angle or approach of their books to differentiate them from the competition they found, but better early when you can make changes than later when you can't.

Book Magic shows you exactly how to invoke the research spells to make your journey to publication smoother and the destination enchanting...

For more details about Book Magic and how to order a paperback or e-book, please visit